Read indepth magazine
PBIBS ‘23: Feadship on Maintaining DNA and Pedigree
Farouk Nefzi and Ted McCumber of Feadship joined Shari Liu in the Superyachts.com Interview Studio on the first day of the Palm Beach International Boat Show. The Feadship brand is intrinsically linked to the US and, with some stellar Feadships on display at the Show, there was plenty to catch up on.
“It’s becoming more and more important for us,” said Ted McCumber, Managing Director of Feadship Americas, of the Palm Beach International Boat Show. “It’s a significant show – different from the other shows because a lot of real clients live in the area. It’s one we all look forward to. It has a totally different feel.”
Farouk Nefzi, Chief Marketing Officer of Feadship, added that “we have the luxury of showcasing 75m ARROW, she’s a newbuild, and then we have 62m FLAG, and IMPETUOUS 26m. So, we have a new Feadship and two older Feadships but they are absolutely as stunning as when they were built.
For Feadship, maintaining the quality of their yachts after sale and delivery is integral to ensuring their clients always enjoy the Feadship experience.
“Every US Feadship owner has my number on speed dial!” said Ted. “For service, for warranty. And we’re also here for refit, that’s becoming more and more popular for us.”
“The big question is always ‘is your Feadship still a Feadship?’” explained Farouk. “We work with our clients to maintain their Feadship DNA. People are buying Feadships because of the craftsmanship, the finish and the quality element.
“Maintaining that pedigree is vital to us. We bring them back to the Netherlands but we also have strategic alliances with a few very important hotspots.”
"The big question is always ‘is your Feadship still a Feadship?'"
"The big question is always ‘is your Feadship still a Feadship?'"
Farouk Nefzi - Chief Marketing Officer, Feadship