Winch Design Talks Top 100: Unveiling the Backbone of Complex Projects

Over the past few years, the journey of the 90 metre yachting industry has been instrumental, as discussed by Jim Dixon of Winch Design. As well as there being developments in technology, specifically regarding propulsion and fuel, Dixon revealed the changing landscape of yachting clientele, as they have become increasingly younger, demanding vessels with multi-generational layouts. 

Winch Design has an incredibly diverse portfolio, spanning projects over yachts, aviation and land. This has evidently led to company growth, and the creation of a highly skilled team. Dixon commented:

‘As we’ve grown over the years we’ve grown a talent pool of people in the studio with different training, different talents, different skill sets, all of which mashes together to create a multi-aspect team.’

Three new concepts from Winch Design have recently been unveiled: REVERIE, an 80 metre vessel, FUSION, an 88 metre, and OPTIMA, a 78 metre that defines the ultimate sales and charter vessel.

Sustainability is at the heat of the design studio, as Winch is a pioneer in green initiatives. Dixon stated: ‘We’re exploring different materials with a story behind them, and everybody loves a story.’ It is these new materials and innovations that Dixon believes is the ‘backbone of these very complex projects.’

The eight new vessels set to launch in 2025 and join the Top 100 list hints at a healthy future for the industry, creating the opportunity for many more careers and innovations. Dixon concluded:

‘I think it’s a yardstick indicator of the just and the bravery that our clients are investing in… effectively they’re all coming to us and asking us to create a very complex project and a one-off experiment.’

To find out more, watch the full interview above.